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You’ve validated your product and closed your first customers. That’s a huge win. But now you face a familiar challenge: building the go-to-market (GTM) assets that will help you grow. A landing page? Agencies quote $5,000 and four weeks of wait time. An ROI calculator? Another month and more costs. Meanwhile, your competitors keep shipping and scaling.

When I first started exploring AI for my startup, I quickly realised that having a powerful AI model was only half the battle. The real challenge was getting it to work effectively for my specific needs. That’s where prompt engineering came in. It’s a skill that transforms how AI understands and responds to your inputs, making your AI projects far more efficient and impactful.

Starting a business without a technical background or a sales team can feel like navigating a maze blindfolded. I’ve been there. The good news is that artificial intelligence (AI) is no longer just a buzzword reserved for tech giants. It’s a powerful tool that startups can leverage to accelerate growth and streamline their go-to-market strategies.

Launching a startup without a sales team or deep technical expertise can feel like navigating a maze in the dark. I’ve been there, and I know how overwhelming it can be to figure out how to reach customers effectively. The good news is that AI-driven go-to-market strategies are changing the game. These strategies are not just buzzwords; they are practical tools that can help you scale your startup faster and smarter. In this post, I’ll walk you through how AI can transform yo